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HEALTHCARE EXPERTS

Derisk Hires. Create Efficiencies.
Reduce Attrition.

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ON-DEMAND SALES

Reduce Costs. Increase Efficiency.
Improve Outcomes.

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FUTURE EMPLOYEES

Save Lives. Increase Experience.
Expand Horizons.

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THE REP-LITE DIFFERENCE

Rep-Lite is the clear solution to an industry experiencing a perfect storm scenario. With increased risk, higher expectations; all in the midst of cost compression, industry providers are desperate for alternative cost-effective remedies in ever-competitive environments. Rep-Lite provides a result proven model that allows for the preservation of time and resources all while increasing provided quality customer service. Our customers experience a significant decrease in the cost of being in business all the while improving efficiency and building customer loyalty both in their current lines all while being able to expand ancillary products and service offerings. Rep-Lite’s proven model in diverse industry platforms and extensive industry experience is changing how manufacturers accomplish business in the current environment.

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Average Medical Device Sales Rep Annual Attrition

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Number of medical device sales representatives

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Cost to replace reps annually

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Growth Rate for Contracted Services

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Average Cost of Rep Turnover

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Number of hospitals in the US

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DISTRIBUTORS

Traditionally, medical device manufacturers hire inhouse sales reps to cover large territories for device sales and support.

How it Works:

Device manufacturers work with distributors or hire their own sales reps to sell multiple lines to an excessively large territory of numerous accounts. This method can result in distributors being tasked with so many lines that it becomes difficult to maintain focus on each client.

Why It Doesn’t Work

When manufacturers hire their sales and support reps directly, they often represent accounts all across the U.S. This means extra time and money spent on frequent long-distance travel, which results in overworked employees, causing higher turnover. Since accounts are spread out geographically, there’s the risk of some clients not receiving timely support without a dedicated rep, like what Rep-Lite offers.

REP-LITE

Manufacturers contract with Rep-Lite to provide technical know-how, reduce overhead, and streamline sales & support processes.

How it Works:

With the contract model, Rep-Lite handles everything from recruitment to onboarding, HR, management to sales and technical support. Rep-Lite handles meetings with the manufacturer to define coverage parameters and hospital targets.

Why It Works

Rep-Lite has a steady, broadly sourced talent pipeline available on demand. Since our reps are dedicated to a small, very specific area—often just one facility—they’re able to provide timely, quality, efficient support that keeps your healthcare partners happy. Our employees are also much happier with manageable workloads and better work-life balance, so there’s savings to be found in decreased attrition.

REP-LESS

This model eliminates the sales rep from providing live support during procedures and replaces them with hospital personnel.

How it Works:

The device manufacturer sells its equipment directly to the hospital at a significant discount and with no training or ongoing sales rep support. The hospitals hire and train their own staff to perform sales and support functions.

Why It Doesn’t Work

Since no initial or ongoing support is provided from the manufacturer, device expertise is limited and patient outcomes are likely to be affected. The hospital staff responsible for sales and support often get pulled into other hospital tasks. This leads to incredible inefficiency and heavy workloads that contribute to high attrition, which ends up costing much more than the up-front discount on the device.

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