Who We Are
Rep-Lite is the obvious solution to an industry experiencing a perfect storm scenario. With increased risk and higher expectations, all in the midst of cost compression, industry providers are searching for alternative cost-effective remedies in their ever-competitive environments. Rep-Lite offers its clients a results-proven model that allows for the preservation of time and resources while increasing the quality service.
In addition, our clients experience a significant decrease in operational costs while improving efficiency and building customer loyalty both in their current lines and through expansion of additional ancillary products and service offerings. With a proven model in diverse industry platforms and extensive industry experience, Rep-Lite is changing how manufacturers accomplish business.
So we thought what if there were a different way? What if we trained skilled field reps and sales professionals in a whole new approach and made them a welcome addition to any medical facility or care clinic. Learn more about how our process is revolutionizing healthcare.
After being in the trenches of the healthcare industry for many years, and now having the opportunity to experience hospital administration from an entirely different angle, we’ve been able to take that insider expertise and craft a specialized medical manufacturer support service that addresses the specific challenges that industry professionals continue to face.
On the surface, what we do can seem a bit complicated, but those who know the challenges – those who have been in those same trenches along with us – will understand and appreciate the unique services that Rep-Lite provides.
After almost 30 years of experience in the medical device and equipment industry, we’ve seen the inefficiency that hospital administrative members and other healthcare personnel undergo when having to structure their daily routines around a multitude of field reps and vendor sales and support teams. Though an integral component of healthcare, device and equipment representatives have often been unfairly blamed for procedural inefficiency.
About Our Founder
Mr. Barnett has held many senior level executive positions within the medical device arena. Mr. Barnett is a performance-driven sales leadership executive with expertise in building client relationships, developing and executing winning sales strategies, and the selection and development of top talented teams. Mr. Barnett is recognized as a leader with a reputation for advancing successful business development campaigns, leveraging core strengths, and capitalizing on solid client relationships.
Mr. Barnett holds a bachelor’s degree in Health Services Administration from the University of Hawaii. His background includes building businesses with companies like Stryker and Intuitive Surgical over the past 25 years. Mr. Barnett is a visionary who commonly recognizes “outside the box” opportunities while driving the current business to surpass established goals which has allowed him to function in a consulting capacity for several top industry leaders. Mr. Barnett currently serves as Founder of Rep-Lite. He is responsible for spearheading a strategic development process that allows both manufacturers and facilities to experience maximized potential with limited resources. Mr. Barnett has initiated & instituted this process to allow several manufacturers to experience exponential growth within the divisions that it was applied. Mr. Barnett has a proven track record of over 30 years of achieving or surpassing planned goals in every position.